Sunday, April 20, 2014

Alert

Follow us:
Subscribe to this news feed Follow us on Twitter Follow us on Facebook 

News

Capital Region

Schenectady’s GE to be featured in Super Bowl commercial

  • Text size: + -
Albany/HV: Schenectady’s GE to be featured in Super Bowl commercial
Play now

Time Warner Cable video customers:
Sign in with your TWC ID to access our video clips.

  To view our videos, you need to
enable JavaScript. Learn how.
install Adobe Flash 9 or above. Install now.

Then come back here and refresh the page.

SCHENECTADY, N.Y. -- Schenectady's General Electric plant is making an appearance during this Sunday's Super Bowl.

A 45 second commercial called "GE Works" is set to run during the first half of the game and features Schenectady employees building steam turbines, which are used by Anheuser-Busch to brew beer.

The ad was filmed in the Electric City and at Wolf's 111 bar in Colonie.

It's been a big year for GE with President Obama visiting a year ago and being featured on CBS's "60 Minutes" last summer.

GE Thermal Products President and CEO Paul Browning said in a release, "We want people to know that our employees are powering the world. A very practical example of this, and a great fit for a Super Bowl commercial, is brewing and refrigerating beer. GE turbine technology is a vital part of powering the production of recognizable products and services around the globe, and thousands of employees in Schenectady make it possible.”

10.11.12.242 ClientIP: 23.20.33.176, 184.50.228.200 UserAgent: CCBot/2.0 (http://commoncrawl.org/faq/) Profile: TWCSAMLSP